Start with why

Our mission is defined in Simon Sinek’s Golden Circle

Let’s start with explaining why we do what we do. Because it is our core belief and shapes everything we do. We look forward to working together with others who share the same belief. At the end, people don’t buy what you do, they buy why you do it.

1. Why?

This is our core belief. It’s why we exist.

Our motivation for founding Viisi Labs was that we, as financial planners, wanted to change the world of financial advice. We thought, and still do, that financial advice can be much better, must be more focused on long term thinking and should be more sustainable from society’s perspective. We are in the business of sustainable fintech.


Sustainable fintech
With Viisi Labs we want to start a movement, a self-reinforcing ecosystem. We believe in entrepreneurs who do not only want to start a company, but also have a “better world” in mind. They want to realize ideas but also contribute to society and build businesses that are more focused on the long term.

Want to know more?

Are you interested in building a sustainable fintech eco-system with us? Read more about how we can work together in the section Found with us.

Join us